Pretense and TGIF

I am utterly repulsed after just watching a TGIFriday's commercial. A woman annoying the hell out of me by reading the entire menu, "this, no this, OOH, no, this," but the final blow was the hyper-enunciated "Mah-hee Mah-hee" in isolation from the context of the sentence or any regard for organic, colloquial speech. Instead, it was crisply intoned with a self-conscious pretension, the knowledge of knowing, enlightened and sophisticated. Of course, this disgusting display neglects the fact that this is simply not how the word is spoken, or ever used, as the word is Hawaiian, and such usage is inimical to any real understanding of the word and food. A false intellectual reading of the word phonetically, clearly proving a mental midget, see "Fill-ette Mig-Non" or innumerable examples in transliterated Chinese.